Poultry Marketing Round Table

PROGRAM DETAILS 

Venue: ADNEC – Capital Suite 21, Abu Dhabi
Organizers: MEAP, WATT Global Media, VIV

Contact: Mark Clements, MClements@wattglobal.com
Ghassan Sayegh, editing@meap.net
Date: November 24, 2021

Organisers

WHY POULTRY MARKETING ROUNDTABLE?

CRISIS MANAGEMENT – ADAPTING THROUGH UNCERTAINTIES
The Middle East, and not only, is enduring a severe economic crisis since more than 3 years. The Crisis in the Middle East and in the world is not restricted to Covid19 but complicated with conflicts and money availability. What is worse is that this crisis is expected to last.
It’s time to understand how to manage during crisis. How to live with it without being hurt. To find out the best ways, to set rules, to manage and to market despite the crisis.
For that reason, MEAP, VIV MEA, WATT Media (In alphabetic order) have decided to gather around a Round table the “Crème de la crème” of the Poultry Industry in front of a thirsty professional public to discuss and arrive at Scientific, Political, Legal, Economical, and social measures to together face the crisis and to market our Poultry in better ways.

TENTATIVE PROGRAM

14:00-14:10
Welcome Greeting
14:10-14:20
Moderator (Ghassan Sayegh) introduction.
14:20- 15:00
Keynotes messages: theoretical solutions and proposals from different perspectives and experts.
15:00-16:00
The chairs of the Roundtable: Around 10 persons who are the key players in the Poultry Industry in the Arab World (Integrated Farmers, Government representatives, Marketing leaders) will share their opinion based on their practical knowledge or implementation
16:00 – 17:00
The ROUNDTABLE. Public that will include Marketing Agents, Companies, Farmers, Feed Producers, Journalists and former Key players – will face Key Players and Keynote speakers to find, to learn, to advise and to set Inter-regional protocols to work and overcome crisis.
17:00-17:10
Conclusion
17:10 -17:30
Coffee Break: If necessary, the discussions will continue during the break